An interactive learning programme, exploring individual selling styles and their application in today’s event sales environment.

Exploring the role and expectations of the exhibition sales professional

• Identifying a framework for the professional sales presentation

• Investigating the skills of fact-finding and the contribution to the sales process.

• Reviewing the event sales story, highlighting USP’s, benefits and value

• Developing responses for handling objections, building urgency and closing the sale

Earn 4 hours toward UFI Certified Professional (UCP).

DATES & TIMES

September 22nd Wednesday 9.00pm – 1.00pm BST

Event Sales Course

£200 PRICE UFI members

£295 PRICE non-members